Copywriter Job at Robert Half, Chicago, IL

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  • Robert Half
  • Chicago, IL

Job Description

Job Description

Job Description

We are working with a professional-services firm to overhaul a public-facing website, which utilizes a component-based CMS.

In this role, you will join an embedded editorial pod to:

  • Rewrite legacy pages with a focus on realigning voice, tone, and structure to a new brand style guide while preserving legal and compliance intent.
  • Author net-new copy for static pages, which will require light research.
  • All copy must be SEO/AEO-informed (SEMRush), accessibility-aware, and slot cleanly into page-level architectures provided by UX.

Key Responsibilities:

  • Assess & rewrite existing copy: tighten flow, remove redundancies, apply new messaging hierarchy, and flag compliance risks.
  • Create net-new pages to deliver lear, concise positioning for target personas across the client’s industry areas, from life-sciences to consumer-goods.
  • Optimize for search/AEO by interpreting SEMRush findings, refining metadata, craft content blocks.
  • Collaborate daily with editorial lead and SEO analyst, participating daily in stand-ups and weekly copy clinics.
  • Interview SMEs and articulate content rationale to stakeholders, incorporating feedback quickly while defending brand voice and content intent.
  • Apply component-based thinking by tagging copy for specific CMS components, writing microcopy (CTAs, captions, alt-text), and noting variations for localization as appropriate.
  • A minimum of 3 years of web copywriting experience, demonstrating a detail-oriented approach, with at least 2 years focused on B2B/Enterprise clients.
  • Proven expertise in crafting ad copy, promotional materials, and email marketing content.
  • Strong editing and proofreading skills with attention to detail.
  • Excellent communication skills to collaborate effectively with, and interview, stakeholders.
  • Familiarity with marketing strategies and user engagement principles.
  • Proficiency in managing multiple projects within tight deadlines.

please note that this is a full-time, contract opportunity (6-12 weeks in length), requiring regular work within a Monday-Friday 8am-5pm CST schedule.

Job Tags

Full time, Contract work, Monday to Friday,

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